Marcella Martinelli, originally from Milan, was born and raised in Geneva, Switzerland. She arrived in London in the vibrant 1980s, just as the New Romantic era was drawing to a close. Drawn to the city’s creative pulse, she pursued her passion for art and fashion, studying at the London College of Fashion and the prestigious St Martin’s School of Art. These formative years immersed her in an eclectic blend of artistic expression and cultural shifts that would shape the rest of her career.

Marcella's first foray into the world of theatre and fashion began at the Royal Court Theatre, where she worked in the wardrobe department. Surrounded by theatrical costumes, creative minds, and the magic of storytelling, she was captivated by the transformative power of clothing. This behind-the-scenes role served as her introduction to the art of costume and fashion as performance. A chance encounter during this period led her to join Vivienne Westwood’s design and production team, then based in Camden. It was a defining moment in her journey. Working closely with one of fashion’s most revolutionary figures not only deepened her technical expertise in design and production, but also awakened her own creative identity.

With this experience under her belt, Marcella carved out a career path that saw her evolve into a leading fashion stylist. Her flair for visual storytelling, combined with an intuitive sense of style and cultural awareness, quickly set her apart. She became a respected name in editorial fashion, eventually holding the role of Fashion Editor at the Financial Times’ luxury supplement How to Spend It, as well as contributing to titles such as JFW and MilliOnair magazines. Her work in content creation spans art direction, editorial styling, advertising campaigns and brand consulting, offering a full creative service tailored to both emerging and established names in fashion and luxury.

Over the course of two decades, Marcella has built a portfolio that reflects her refined aesthetic and versatility. Her clients include globally recognised celebrities such as Julia Roberts, Damian Lewis, Russell Crowe, Dame Harriet Walter, and Jeremy Irons. Whether crafting looks for the red carpet or curating editorial shoots, her ability to merge elegance with edge has made her a trusted figure in the industry. Marcella’s work embodies a balance of innovation and timeless style, always informed by the cultural and artistic movements of the moment. Her progression into luxury fashion and travel was a natural step, further expanding her influence and creative reach.

Alongside Marcella is Trausti Thor Sverrisson, a multi-talented creative who brings a unique voice to the world of travel and lifestyle journalism. Born in Iceland, Trausti initially built a successful career in media and education. He earned his master’s degree in Mathematics Education with distinction from Reykjavik University and later moved to London to teach mathematics. However, his career began in radio, where he wore many hats—editor, producer, programme director, and presenter—working mainly on broadcasts related to current affairs and classical music.

Today, Trausti has transitioned into travel writing with a distinctive style that combines evocative storytelling with practical insight. His articles transport readers into rich landscapes, offering not just visual imagery but thoughtful reflections on place, culture, and human connection. He is especially drawn to stories of hospitality, food, and music—topics he explores both at home and abroad. A baritone singer with the West London Chamber Choir, he maintains a deep connection to music, often weaving it into his writing as a form of emotional and cultural expression.

Together, Marcella and Trausti represent a creative partnership rooted in curiosity, culture, and craftsmanship. Their work continues to explore the intersections of fashion, travel, and art, telling stories that inspire and celebrate the beauty of the world around us.