My name is Tahash Yogendranathan, and I am a graduate of Wittenborg University of Applied Sciences, where I earned my bachelor’s degree in Sports Business Management. Born and raised in Sri Lanka, I’ve always had a deep-rooted passion for sports—not just as a spectator, but as someone who’s fascinated by the culture, business, and stories behind every match, player, and moment.
From an early age, sport has been a constant presence in my life. Growing up in Sri Lanka, cricket was more than just a pastime—it was a part of our national identity. But my curiosity didn’t stop there. I quickly expanded my interests to football, tennis, Formula 1, and beyond. What fascinated me most wasn't just who won or lost, but the narratives that shaped the outcomes: the strategy behind a coach’s decisions, the psychology of athletes under pressure, and the business moves happening behind the scenes.
This passion led me to pursue my higher education in the Netherlands, where I enrolled at Wittenborg University—an institution known for its international approach and strong ties to the sports industry. My time there not only gave me a solid academic foundation in management, marketing, and analytics, but also taught me how sports function as a global business. I explored how clubs build brands, how fan engagement is evolving in the digital age, and how data is reshaping how we understand performance.
During my studies, I was involved in several projects that deepened my appreciation for sports journalism and storytelling. I contributed to media analysis reports, worked on promotional campaigns, and wrote content focused on major sports events. These experiences helped me develop a sharp eye for detail and a voice that blends analysis with accessibility—something I strive to bring into every article or story I write.
What sets me apart is my perspective. As someone from Sri Lanka studying and living in Europe, I’ve developed a global outlook on sport. I understand how football can mean one thing in Rotterdam and something entirely different in Colombo. I’m interested in how local stories connect to global narratives and how sport can be a vehicle for identity, politics, and change. I aim to reflect that diversity in the stories I tell—bringing underrepresented voices and fresh angles to the forefront.
I’m especially passionate about football and the layers that surround it—from tactical innovation to the passionate fan cultures that give clubs their soul. But I’m equally excited to write about smaller, overlooked stories—the grassroots teams, the rising stars, the games that never make the headlines but are rich with meaning.
Now, I’m looking to take the next step by joining Meer, a platform that aligns with my values as a journalist: curiosity, authenticity, and a love for sport in all its forms. I believe in journalism that doesn’t just report the score but captures the essence of why sport matters—to communities, to individuals, and to the world at large.
In everything I write, I aim to strike a balance between insight and emotion, fact and feeling. Whether I’m covering a top-tier match or a street football tournament, I bring the same dedication to telling a compelling, human story. At the end of the day, sport is about connection—and I’m here to connect readers to the heart of the action.
Looking ahead, I hope to collaborate with editors, writers, and creatives who share a passion for storytelling that goes beyond the scoreboard. I want to explore how sport intersects with migration, economics, gender, and identity—offering fresh, nuanced perspectives. My goal is to grow as a journalist who not only informs but also inspires, using sport as a lens to better understand the world around us.